Strategy
Brand
Video
Design
Web
Content
Problem
Clampitt Paper, The Paper People, is an incredible business filled with some of the best people you've ever met. However, their internal marketing team lacked the ability to tell their story, and showcase the problems they solve for their customers, specifically through video. Their business was expanding, but they needed someone to come alongside their team and strategically support their ongoing marketing efforts through video.
Solution
After a lot of laughs and conversations on the history of this incredible business and understanding the clients Clampitt serves, Mallard proposed an ongoing video strategy. This included capturing key parts of the customer journey weaving in the culture of Clampitt through each piece. As well as showcasing Clampitt's unique position as leaders in the Paper industry with their wealth of knowledge.
Result
After dozens of productions, Clampitt continues to be on the forefront of the paper business equipped with video throughout their site and social platforms. We're excited about the productions to come for Clampitt Paper... be on the lookout for more in 2025!