Problem
Pella Windows and Doors came to Mallard because their previous agency was not hitting the mark on ad creative. The work was not elevating the brand or moving the needle the way a company of Pella's caliber deserved. They needed a partner who could match strong paid strategy with creative that actually performed, across both local and national sales efforts, without adding more strain to their internal team.
Solution
Mallard Agency, a Dallas branding and video production agency, partnered with Pella to develop hundreds of paid and organic media assets spanning design, video, and animation. We placed that creative across print, digital, social, and OTT, and came to the table with original concepts built around specific promotions throughout the year. Instead of waiting on direction, we brought Pella ideas that highlighted each seasonal push and elevated the creative substantially. This took pressure off their team while giving every campaign a sharper, more consistent look.
Result
The partnership drove YOY growth in sales and gave Pella a deep library of assets the brand can pull from for years to come. Their team gained a creative engine they could rely on, campaign after campaign, without the constant scramble to produce fresh work. This is what happens when you pair paid strategy with real creative competency.